Jeffrey Fry had a long career as an electrical engineer in various high-tech semiconductor, communications, and equipment supplier companies including Philips, Texas Instruments, Harris, Synopsys, and Advanced Micro Devices and even forming a few startups on his own. That all changed when he was forced to care for his mother, Gladys, after his brother passed away in 2007. During the subsequent years of taking care of his mother, Jeffrey discovered that there was quiet a few things wrong with the caregiving and private duty industry that he promised his mother he would work to fix, including the poor treatment and pay of caregivers, who disproportionately are female He started Keep Safe Care with Stacey Berlow, in part to fulfill the promise he made to his late mother.  In addition, this aligns with Jeffrey’s motivation to help people on many levels and being happy doing it.

Stacey Berlow began her college education thinking that she would become a doctor. She quickly found out that she preferred engineering and then pursued a career in food sciences and process management. This naturally brought her into the field of project and process management and she soon became an industry expert and then started her own company, Project Balance. As founder of Project Balance, her company was involved with projects dealing with health and caregiving in Africa and India, working with organizations such as Johns Hopkins and Catholic Relief Services. It was Project Balance that created the software engine Keep Safe Care uses to run its operations. It was because of the insights and knowledge she brings to both the caregiver acquisition, project management and operational execution that Stacey decided to become a co-founder Keep Safe Care.

Brett Shelver holds a Bachelor’s degree in Computer Science (Honors) and a Bachelor of Science in Business Management from Nelson Mandela Metropolitan University in South Africa, which he completed in 2009. He began his career at Mercedes-Benz, where he played a key role in developing automated process flows for new solutions, building middleware to integrate existing hardware, and modernizing legacy systems to align with contemporary web standards and frameworks. After a decade of experience, Brett ventured out on his own as a software developer, eventually relocating to Canada. There, he contributed to a boutique software development firm, Project Balance, where he helped design the framework and architecture that would become Keep Safe Care. After four years of dedication to the project and its growing success, Brett was appointed Chief Technology Officer (CTO) of Keep Safe Care. in 2022, a role he has excelled in ever since. Brett is a seasoned expert in a range of technologies, including ASP.NET MVC, SQL Server, DocumentDB, and has extensive experience working with third-party platforms such as Stripe, SendGrid, and Twilio.

Ashton Rondon is serves as Keep  Safe Care’s Chief Partnership Officer and brings over 15 years of extensive expertise in helping organizations grow and expand organically. Ashton is an experienced public relations, marketing, and project management practitioner with a vast portfolio of successful projects spanning a wide array of different industries. As a change leader with an unwavering commitment to excellence, execution and out of the box thinking, Ashton has consistently increased brand awareness, community engagement, operational efficiency, and bottom line revenues for companies both large and small throughout her career. Her dedication to expanding the company’s mission to empower caregivers and improve the lives of those who need care will ensure that serves as Keep  Safe Care will continue to successfully navigate this ever growing in-home market place and make a significant impact to care delivery across America.